A
AlinLearning Digital Marketing Course Team
Campaign practice, measurement and marketing workflowsThe curriculum focuses on real campaign workflows, measurement and platform-aware practice instead of guaranteed income claims.
<span data-i18n data-en="Beginner" data-bn="বিগিনার">Beginner</span>
Social Media Marketing Strategy
Build practical, job-relevant capability in Social Media Marketing Strategy through guided practice, projects and a capstone.
Career track 02
Digital Marketing Learning Path
Progress from marketing foundations to paid media, search, content and automation.
Jobs this leads to
Digital marketing, paid media, SEO, content and campaign operations
Why take this course?
1
Starts with Platform roles, audience behaviour and goals and progresses toward 30-day social media operating plan
2
Includes 8 focused chapters and 50 guided lessons with practice and review
3
Built around practical Social Media Marketing Strategy workflows rather than generic theory or income promises
What you will be able to do
- ✓ Explain and apply the core concepts of Social Media Marketing Strategy
- ✓ Use the current tools and workflows used in real projects
- ✓ Complete guided exercises and troubleshoot common problems
- ✓ Produce a portfolio-ready or application-ready capstone
- ✓ Evaluate quality, risk, ethics and professional best practices
Full curriculum
8 chapters · 50 lessons- ▶ Concepts: Platform roles, audience behaviour and goals 12m FREE
- ▶ Setup: Platform roles, audience behaviour and goals 18m FREE
- 🔒 Guided start: Platform roles, audience behaviour and goals 18m
- 🔒 Practice: Platform roles, audience behaviour and goals 24m
- 🔒 Common mistakes: Platform roles, audience behaviour and goals 18m
- 🔒 Checkpoint: Platform roles, audience behaviour and goals 16m
- ▶ Concepts: Brand voice, content pillars and editorial planning 14m FREE
- 🔒 Setup: Brand voice, content pillars and editorial planning 14m
- 🔒 Guided start: Brand voice, content pillars and editorial planning 20m
- 🔒 Practice: Brand voice, content pillars and editorial planning 26m
- 🔒 Common mistakes: Brand voice, content pillars and editorial planning 14m
- 🔒 Checkpoint: Brand voice, content pillars and editorial planning 18m
- 🔒 Principles: Short-form video and community content systems 12m
- 🔒 Tools: Short-form video and community content systems 18m
- 🔒 Guided build: Short-form video and community content systems 24m
- 🔒 Applied exercise: Short-form video and community content systems 24m
- 🔒 Troubleshoot: Short-form video and community content systems 18m
- 🔒 Quality review: Short-form video and community content systems 22m
- 🔒 Checkpoint: Short-form video and community content systems 16m
- 🔒 Principles: Publishing workflows and content calendars 14m
- 🔒 Tools: Publishing workflows and content calendars 20m
- 🔒 Guided build: Publishing workflows and content calendars 20m
- 🔒 Applied exercise: Publishing workflows and content calendars 26m
- 🔒 Troubleshoot: Publishing workflows and content calendars 20m
- 🔒 Quality review: Publishing workflows and content calendars 18m
- 🔒 Checkpoint: Publishing workflows and content calendars 18m
- 🔒 Project brief: Community management and moderation 14m
- 🔒 Plan: Community management and moderation 16m
- 🔒 Hands-on build: Community management and moderation 30m
- 🔒 Real scenario: Community management and moderation 30m
- 🔒 Review: Community management and moderation 18m
- 🔒 Checkpoint: Community management and moderation 18m
- 🔒 Project brief: Organic growth experiments and creator collaboration 10m
- 🔒 Plan: Organic growth experiments and creator collaboration 18m
- 🔒 Hands-on build: Organic growth experiments and creator collaboration 32m
- 🔒 Real scenario: Organic growth experiments and creator collaboration 26m
- 🔒 Review: Organic growth experiments and creator collaboration 20m
- 🔒 Checkpoint: Organic growth experiments and creator collaboration 20m
- 🔒 Advanced concepts: Social analytics and content performance review 16m
- 🔒 Workflow: Social analytics and content performance review 22m
- 🔒 Case study: Social analytics and content performance review 22m
- 🔒 Advanced practice: Social analytics and content performance review 28m
- 🔒 Edge cases: Social analytics and content performance review 22m
- 🔒 Optimise: Social analytics and content performance review 20m
- 🔒 Checkpoint: Social analytics and content performance review 18m
- 🔒 Capstone brief: 30-day social media operating plan 14m
- 🔒 Plan: 30-day social media operating plan 16m
- 🔒 Build: 30-day social media operating plan 38m
- 🔒 Professional review: 30-day social media operating plan 24m
- 🔒 Present and reflect: 30-day social media operating plan 16m
Course guidance
Official reference anchors
Curriculum references used for maintenance
These links are reference sources for course maintenance. They do not imply certification, endorsement or guaranteed outcomes. Platform rules and requirements can change.
Common questions
Is this course pre-recorded?
The delivery format is shown inside the course. Available lessons, videos, reading material and activities can be completed at your own pace unless a live session is specifically stated.
How long do I keep access?
Course access remains available according to the access terms shown at purchase.
What if the course is not right for me?
Check the current published Refund Policy before purchase.
Do I get a completion record?
The platform can show course completion and certificate-verification features where enabled.